
Just like our name, we are iconic,
We are iconic. Both by name and by nature. We are not only the creators of the Original 2-IN-1 Saddlepad, and the HYPE 5* Event Pad, but also home to inclusive and diverse equestrian apparel for all riders, no matter what. We're pretty proud of all of that.
Shop our NEW Mystery Boxes!
For the month of December only, treat yourself to a truly iconic mystery surprise!
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Iconic's 'Bronze' Equestrian Mystery Box
Regular price $49.99 AUDRegular priceUnit price / per -
Iconic's 'Silver' Equestrian Mystery Box
Regular price $99.95 AUDRegular priceUnit price / per -
Iconic's 'Gold' Equestrian Mystery Box
Regular price $199.95 AUDRegular priceUnit price / per -
Iconic's 'Platinum' Equestrian Mystery Box
Regular price $499.95 AUDRegular priceUnit price / per
Meet our NEW 'Hybrid' UPVF50+ Sun Jackets
Riding in a jacket in summer? Seems crazy right? Why would you want to add more layers when you're already sweating plenty? Well, we agree. We wouldn't want to wear another layer... Unless that layer is thin, breathable, moisture wicking, sun smart AND can be used as a base layer. Wait, that sounds like our new Hybrid UPVF50+ Summer Riding Jacket. Hmm, what a coincidence... How strange.
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The 'Hybrid' UPVF50+ Summer Riding Jacket - Navy
Regular price $59.95 AUDRegular priceUnit price / per$89.95 AUDSale price $59.95 AUDSale -
The 'Hybrid' UPVF50+ Summer Riding Jacket - Pink
Regular price $89.95 AUDRegular priceUnit price / per -
The 'Hybrid' UPVF50+ Summer Riding Jacket - Grey
Regular price $89.95 AUDRegular priceUnit price / per


The 'HYPE' 5* Eventing Pad
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Say hello to the Original 2-IN-1 Jumping Saddlepad
The only saddlepad in the world with a fully removable liner. Yes, it also comes in a Dressage cut!
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The Original 2-IN-1 Jumping Pad - Moscato Pink
Regular price $169.95 AUDRegular priceUnit price / per -
The Original 2-IN-1 Jumping Pad - Wattle Yellow
Regular price $169.95 AUDRegular priceUnit price / per -
The Original 2-IN-1 Jumping Pad - Seafoam Mint
Regular price $169.95 AUDRegular priceUnit price / per -
The Original 2-IN-1 Jumping Pad - Periwinkle Blue
Regular price $169.95 AUDRegular priceUnit price / per

Meet our 'Grandeur' Fleece Rugs
Stylish, luxurious, comfortable for your horse. These are the ultimate in equestrian fashion.
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The 'Grandeur' Fleece Rug - Navy
Regular price $299.95 AUDRegular priceUnit price / per -
The 'Grandeur' Fleece Rug - Burgundy
Regular price $299.95 AUDRegular priceUnit price / per -
The 'Grandeur' Fleece Rug - Black
Regular price $299.95 AUDRegular priceUnit price / per